
Web Search engine propels Video
I first had the phone call a month earlier. I was kneeling in the Website Projects Marketing and has been effectively blocked the ability. I was trying to finish all my odd jobs so I can go forward and do missions more difficult. Plus I was in the middle of the release of some in-class online technical hybrid that I to understand by myself. It became a bit of a hobby of mine if it is not an obsession. This phone call was different from those that usually come in my office. As I learned more about my perspective at the other end of the phone I became somewhat intrigued.
WORKING ABROAD in my living room
The project that came across my desk was for an online campaign for the Philippines. I have no idea of what belongs to the Philippine culture, but that does not stop me from getting involved. I was fascinated by the challenge involved in this amazing project. You see, this customer was none other than the famous David Newby, bestselling author of "Why nobody Teach Me This? ". Newby is well known for his financial strategies that he teaches here in the States and abroad. I eager to start but I so wound in the conversation that I did not give details. You see, I thought we had more than months to get this thing started correctly. Jokes were exchanged and the money has changed hands and my new client was zoom out its red candy apple Lamborghini
……….. It turns out I was wrong. I had four days to remove the impossible.
I had exactly within 4 business days for my client, David Newby, listed and ranked on Google and Yahoo. This is not a lot of time. You see, we had decided not to bother to put up any pay per click campaigns for our efforts. We do not even want to put everything in place sponsored links. We were going to play a game straight from the organic search engine rankings and do so very quickly. That meant I had to get his pages in the top of Google without spending a penny.
Could it be done? Could we actually get our pages included in the directory index of Google and we have our page rank at the top? I knew if I could get Newby in the top ten just once I had done my job. If I could get it listed just once for each keyword set he had designed, I was happy. I had my work cut out for me. That meant I had to move. Plus I sitting around thinking the less time I had to make history happen.
BEYOND ORDINARY SEO (Search Engine Optimization)
The only thing we have done our results catapulted into another stratosphere digital video. It was not just your ordinary web video. We shot the video using an HD camera with high resolution and a green screen effect. Basically we used a simple chroma key effect and completely out of context and is all white. The effect has been spotless, but this is not the ranking obtained us high. We made this simple video and it translates for search engines. The video search engines that is.
Only 10% of all traffic Web has search engines. It's actually pretty shocking when you consider the importance of all this. So where the remaining 90% come from? Traffic comes from a variety of sources and these are:
1. Video search engines
2. Podcast Search Engines
3. Blog Search Engines
4. Social Networks
5. Advertising Websites
They are all in addition to regular search engines. The magic of the use of all these elements Incredibly, they have literally propel your ranking at the top – not once, not twice but several times. In fact, we have able to obtain top ten eight times out of 10 in almost all categories, we have chosen. It's a lot. We have done incredible things with ranking. We certainly had the word about our seminar and information related products.
Now, the only thing you may have never thought. We could get these top rankings in just four hours. Exactly. Four hours.
It took a little pressure or grow, but we could get our message out there to the masses in just a few hours. Video on the Web is certainly attention getter. Not only have we been able to get our messages in niche categories, but also in the top of Google. This was accomplished without spending a dime to Google Pay-per-click or sponsored ads. This is significant.
Imagine being able to hit the high cost of compensation per click and being able to dominate the top search engines. This is something that is about, something to celebrate. I found myself looking for other ideas for PPC after my clients kept complaining about the high costs of reaching online market. This steady rise in customer dissatisfaction prompted me to find new ways to get top rankings with moderate prices. In doing so, I could leave as provided in popularity Online.
Use the new search engine
The best way to get good at this type of marketing is to try new services and live by the practice. It's one thing to think about, but the action is the greatest short cut to great results. Not all sectors responds the same way. When I created my first online radio show (podcast), I noticed right away that I was not a great success in the Midwest. However, my opinion picked pretty heavy in California and New York and, ironically, that's where all my stuff is coming from.
When we were hit 8 out of 10 top ten listings on Google, we have noticed these ads were from a variety of sources. Some of them were video ads, some came from podcasting sites, some came from other social networks and blogs came from. But kicker came in a few weeks. Since Web 2.0 Services as http://YouTube.com Google Video and automatically creates HTML code, it makes life very convenient. This means that visitors can copy and paste into their own Web pages or blogs. And exactly what happened. Our videos have started appearing on the services that we have not put in place. Our videos have begun to appear on video search engines that we have never heard of. Someone had seen our videos and liked what they saw and made it available on other services. This means that we have our material distributed for free.
This had a huge effect on our search engines. This sent us while high on Google and Yahoo. I might also add that the services of other websites jumped on board and we set up on visibility and high ranking. These other Search engines often use the same technology. Ask Jeeves, Dogpile, and many others follow the same search technology gasoline engine services.
The moral of this story? By using modern tools, you can literally write your own ticket.
About the Author
Ted Cantu is an ex-Art Director and the owner of
http://www.1seomichigan.com
. He specializes in web site marketing, and direct response copywriting. Cantu creates search engine optimization campaigns, and sells his own Internet marketing courses.
Search Engine Marketing Seminar (Tampa): Part 1




