
What causes Google to emerge as a leader in Internet search on its competitors?
In the early days of the WWW that we know how Google take market share from competitors such as Yahoo, Lycos, Web Crawler, Alta Vista, Netscape, Mom, Ask Jeeves, etc. etc. I sure there are many others. It seems that many offer many hits on the same – so how did Google emerge as a leader? Also there are no other search engines and heard about this offer any unique features as an alternative?
Ok as a search engine optimization specialist I can tell you that Google became popular because they offered more relevant results. At the time, before Google, all search engines more worked or less the same, basing all their information from the meta keywords and page content. This was soon found to be easy to handle and get your site to be number one for a specific event search if your site has nothing to do with it. Google has decided that the best way to decide which sites are most relevant is by counting the number ob other sites that link to them. In order to take if Web sites A, B, C and any link to the site D using the same type of anchor text, and Site D should be more relevant. This and some factors of the algorithm others who were simply better results in other engines Google is the search engine better. If you want to know what makes Google so rich in its introduction their campaign advertising their Google Adwords, but thats another story.
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